Oracle 1Z0-1031 real dump : Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials

  • Exam Code: 1Z0-1031
  • Exam Name: Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials
  • Updated: Oct 22, 2026
  • Q&As: 75 Questions and Answers

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Oracle 1Z0-1031 Exam Syllabus Topics:

SectionObjectives
Data Onboarding and Integration- Third-party data integration
- Data ingestion methods
Audience Segmentation and Management- Identity resolution and profile management
- Audience creation and segmentation rules
Campaign Activation and Data Usage- Audience activation workflows
- Integration with marketing channels
Privacy, Governance, and Data Compliance- Data privacy principles
- User consent and governance controls
Oracle Marketing Cloud Data Management Platform Fundamentals- Core concepts of Oracle DMP
- Platform architecture and components

Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

Question #1

What set of steps should you follow in order to analyze the differences between male and female cellphone purchasers according to a relative index of traits?

  • A. Create an audience of cellphone purchasers and run an Audience Profile report to analyze the difference between male and female users.
  • B. Create separate audiences of male and female cellphone purchasers and run separate Audience Discovery reports and compare them in order to analyze the differences.
  • C. Create an audience of cellphone purchasers and run an Audience Discovery report to analyze the difference between male and female users.
  • D. Create separate audiences of male and female cellphone purchasers and run separate Audience Profile reports and compare them in order to analyze the differences.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #2

Which of the following is a real world use case for a search campaign?

  • A. Serve different ads to various demographic groups so that messaging is relevant to the user's persona.
  • B. Conquest against your competitors by reaching users that have shown interest or in-market behavior around competitive brands.
  • C. Bid up on users who have visited a moving landing page and are searching your keywords or your competitive keywords.
  • D. Ensure customers receive relevant offerings when landing on the site page.
  • E. Leverage the device-bridging technology to find users across their devices.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #3

Your main goal is to collect media impression and click data in the DMP. You also want the option of enabling one 302 redirect on impression and/or click event.
What tag type should you use for this?

  • A. Asynchronous
  • B. Dynamic Synchronous
  • C. IFrame
  • D. Synchronous
  • E. Pixel
Reveal Solution  Discussion  0

Correct Answer: E  🗳️

Question #4

Your client wants to run a campaign with a media execution partner that currently does not have an app in the Oracle BlueKai app catalog. What should they do?

  • A. Configure custom parameters to deliver data to the media execution partner
  • B. It is not possible to run campaigns with partners that do not currently have apps in the Oracle BlueKai app catalog.
  • C. Create a Dynamic Synchronous container to support the transfer of data.
  • D. Configure the campaign to deliver audience data directly to the partner's web page via JS container tag.
  • E. Manually enter the pixel required for sending campaign data to the partner.
Reveal Solution  Discussion  0

Correct Answer: E  🗳️

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Question #5

Which of the following are two true statements about ID swapping? (Choose two.)

  • A. It is necessary in order to ingest data via the Online Ingest method.
  • B. It is necessary in order to ingest data keyed off of partner unique user ID (PUUID) via User Data API.
  • C. It is necessary in order to ingest data keyed off of MAIDs via the Mobile Direct Ingest method.
  • D. It is necessary in order to ingest data keyed off of partner unique user ID (PUUID) via the Offline Match Integration.
  • E. It is necessary in order to ingest data keyed off of IP addresses via the Offline Match Integration.
Reveal Solution  Discussion  0

Correct Answer: C,E  🗳️

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